Coffee Rhetoric: Lose It
Showing posts with label Lose It. Show all posts
Showing posts with label Lose It. Show all posts

December 09, 2011

Lose It!

Photo by Charles Quiles
I really admire anybody who is unapologetic about being who they are, especially in the name of the arts. It seems that the concept of living and letting live is increasingly becoming extinct in this current climate of bullying, homophobia, race baiting, and woman bashing. It's enough to make me want to lose it...

Like the otherworldly unicorn that he is, enter fearless performance artist, visionary, and singer/songwriter Dani Arranka. This past spring, I wrote about Dani after attending his Born Day party and music video premiere for his catchy tune, Be Like Me. Fabulous and confident about who he is, but never arrogant or ungracious, Dani's popularity was undeniable then, as I watched the packed venue lose their shit when he performed. I definitely see the appeal. There's an intangible quality about his carefully cultivated persona... The French call it a certain je ne sais quoi. Now a New York transplant, Dani Arranka is poised to take over the club scene and capture the hearts of the NYC underground with his sexy new song, Lose It.

I Google+'ed the song to a friend and she immediately fell in love, re-tweeting it on her Twitter timeline. The syncopated beat is indeed, infectious. I picture a packed club, with sweaty revelers touching themselves on the dance floor and thrusting their pelvises in slow motion when I listen to it (I have an active imagination, OK?). The behind-the-scenes promo video/photo shoot, directed by photographer Charles Quiles, shows Dani playfully frolicking with sultry Argentinean male supermodel, Alejandro Salgueiro. And it's hot. It definitely conveys the tone of the song. "Lose It is being remixed for the club scene soon!!" Dani said enthusiastically via email. "Lacorey produced the track, along with all my others!" 


I definitely look forward to hearing a remixed version of the track. In the meantime, lose your chonies listening to --> Lose It and be jealous as you peep the panty leche inducing promo video, featuring Alejandro...